苹果公司 : píngguǒ gōngsī - Apple Company

I was at MacWorld this January, and was wondering what the Chinese for "iPod" is. It seems like Apple just uses "iPod" in Roman characters.

But I'll at least mention that "Apple" the company is 苹果 (píngguǒ). Pretty straightforward, it's just "apple" the fruit. Like Microsoft, they used a translation of the meaning.